SWOT Analysis of Apples iPhone 5s free essay sample

The situational analysis of a company’s product is essential to understanding where a product can best succeed and, often more importantly, where it will fail. To conduct a thorough analysis of a product involves examining the strengths, weaknesses, opportunities, and threats that a product brings to a company. In the case of Apple and the iPhone 5s, these four qualities are simple to ascertain. I. Strengths The Apple iPhone 5s, has several strengths. For instance, Apple has very high consumer loyalty. In fact, data compiled by Consumer Intelligence Research Partners states that 78% of iPhone users go on to buy another, whereas Android users have a 67% retention rate. These figures are even more impressive when one examines individual Android brands. Here are some of the top smartphone companies and their respective consumer retention rates. It is this remarkably outstanding customer loyalty that allows Apple to churn out massive profits. For whatever reason, most Apple users will only use Apple products. We will write a custom essay sample on SWOT Analysis of Apples iPhone 5s or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Apple knows this, and continues to offer smartphones at a significant markup, sometimes exceeding 40% of the total cost to produce it. Due to gross overpricing, Apple is able to make larger profits than its competitors, even though it only holds 13% of the market share. II. Weaknesses While Apple may have an advantage in consumer loyalty, it has a severe disadvantage when it comes to new consumers and emerging markets, primarily because suitable alternatives are readily available. For example, the cheapest (16GB internal storage) iPhone 5s has a retail price of $649(USD), compared to the global average price of all smartphones which is $312(USD). Since an iPhone can cost more than twice as much as a suitable alternative it becomes increasingly difficult for Apple to penetrate price-sensitive markets. Another weakness the iPhone 5s has is a lack of upgrades from the iPhone 5. When one compares the specifications of these two phones, differences do not exactly stand out. They have the same 8 megapixel camera, the same 6401136 pixel resolution, the same dual core 1300 MHz processor, a scant 8 MB increase in RAM, the list goes on and on. The only noticeable advantage the 5s has increased in-call battery life by two hours. When compared to previous iPhone releases, the 5s has the fewest innovations and improvements. This could prompt consumers to wait until the iPhone 6 is released before upgrading. III: Opportunities Apple’s opportunities in the smartphone market stem primarily from its loyal user base. As long as the company continues to innovate its products in order to stay ahead of (or at least on par with) competing enterprises, the iPhone should continue to be a massively profitable product for years to come. Threats Obviously, the largest threat facing the success of the iPhone 5s is the looming monstrosity that is Android. Currently, Android is dominating the smartphone market, gobbling up an impressive 81% of the market share. This is primarily due to more flexible pricing, vast variety of phones, and compatibility with a larger variety of service providers. If Apple were to increase the variety of phone size and possibly consider lowering profit margins, it is possible to regain lost market share.

Free Essays on Laws

Why People Obey the Law By Tom Tyler The main question addressed in Tom Tyler’s essay is, obviously, â€Å"Why do people obey laws?†. The essay tackles two main reasons. These include social relations and normative values. Social relations refers to the way social groups influence people. They do so through rewarding and punishing members of their group â€Å"either by withholding or conferring signs of group status and respect, or more directly by channeling material resources toward or away from particular members (475).† Also included in social relations is the fact that people do not commit crimes because their family and friends would look down upon them if they did. Second, a person’s normative values include â€Å"the sense of what is right or appropriate (475)† to that individual. These are sometimes referred to as internalized obligations. Internalized obligations are two-fold; first is personal morality and second is legitimacy. Personal morality has to do with a person’s compliance to laws due to the knowledge of right and wrong. The essay contributes compliance to the second part of internalized obligation: legitimacy. Legitimacy, according to Tyler, â€Å"is regarded as a reservoir of loyalty on which leaders can draw, giving them the discretionary authority they require to govern effectively†¦(477).† Legitimacy has three possible objects including authorities, the regime, and the community. Cooperation with those in power is legitimacy of authorities. Legitimacy of regime is the support of institutions. When an authority belongs to a certain social group, that social group will view that authority as â€Å"one of them† and therefore that authority will have legitimacy of that social community. A study was done in Chicago that focused on why people obey the laws. First of all, it found that legitimacy does influence compliance to laws. The study found â€Å"that normative concerns are an ... Free Essays on Laws Free Essays on Laws Why People Obey the Law By Tom Tyler The main question addressed in Tom Tyler’s essay is, obviously, â€Å"Why do people obey laws?†. The essay tackles two main reasons. These include social relations and normative values. Social relations refers to the way social groups influence people. They do so through rewarding and punishing members of their group â€Å"either by withholding or conferring signs of group status and respect, or more directly by channeling material resources toward or away from particular members (475).† Also included in social relations is the fact that people do not commit crimes because their family and friends would look down upon them if they did. Second, a person’s normative values include â€Å"the sense of what is right or appropriate (475)† to that individual. These are sometimes referred to as internalized obligations. Internalized obligations are two-fold; first is personal morality and second is legitimacy. Personal morality has to do with a person’s compliance to laws due to the knowledge of right and wrong. The essay contributes compliance to the second part of internalized obligation: legitimacy. Legitimacy, according to Tyler, â€Å"is regarded as a reservoir of loyalty on which leaders can draw, giving them the discretionary authority they require to govern effectively†¦(477).† Legitimacy has three possible objects including authorities, the regime, and the community. Cooperation with those in power is legitimacy of authorities. Legitimacy of regime is the support of institutions. When an authority belongs to a certain social group, that social group will view that authority as â€Å"one of them† and therefore that authority will have legitimacy of that social community. A study was done in Chicago that focused on why people obey the laws. First of all, it found that legitimacy does influence compliance to laws. The study found â€Å"that normative concerns are an ...